2021
Matcha gasless trading
Gasless trading, launched on Matcha in Q4 2021, lets people swap tokens without holding ETH to pay for gas. Gas was the most confusing part of trading on Ethereum, so the film had one job: make it feel like it had gone away.
- Role
- I made the film with a 3D artist and a filmmaker: I shaped the story and designed the product screens, they built the 3D world and cut it together.
- Outcome
- Gasless trading launched with a film that sells the idea first and the feature second.
- Product
- Matcha - DEX Aggregator by 0x
- Industry
- DeFi / Web3 / Fintech
- Year
- 2021
- Team
- Link
- x.com